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Mike Wallace, MBA
Mike is Chief Marketing Fancy Pants and ringleader at PublicRadio Revenue. Mike is a marketing, brand development and public media fund raising veteran who has helped local public broadcasting stations accelerate their efforts and raise more than $18 million. A supporter of innovation, Mike worked with input from more than 25 stations to create Prompli, the most advanced pledge drive management platform available. Mike has spoken at the PMDMC, IMA, PBS DevCon and PledgeTRAC conferences and has served on the Board of Directors for PRADO. He has helped national non-profits such as AARP and CDC's National Center for Injury Prevention and Control with brand identity and research planning. He was also part of a team put together by Cone to provide research help on the book Breakthrough Non-Profit Branding. Mike's work has received 3 PBS Advertising and Communications Awards and a regional PRSA Edward Bernays Award for Excellence in Non-Profit Marketing. Mike also managed a marketing project for station KVCR/San Bernardino, which received one Gold and two Silver regional Addy Awards for the agency of record, Rockit Science. Mike holds an MBA with a triple emphasis in marketing, new venture management and corporate social responsibility from the University of San Diego. He's also been to culinary school and loves to cook. |
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Erin O Toole
@ErinOtoole1 Erin is Morning Edition host at station KUNC. She has covered a broad variety of topics including healthcare, immigration and clean energy. Erin was selected as a USC/Annenberg Health Journalism fellow, studying and reporting primarily on healthcare reform, domestic violence and health awareness media campaigns. She was featured on NPR Digital's Workflow. In her spare time she enjoys hiking, reading (science fiction or politics – or any combination of the two), listening to and creating music, and watching her dog chase squirrels. |
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Duncan Lively
Duncan Lively started his career at an Austin, Texas television station. From there he moved to NBC News where he served a three year stint as resident photojournalist in Moscow during the Cold War. In 1993, sensing that television news had drifted away from public service, he shifted his career to public radio. Since then he has held a variety of production and management positions at several stations including KEDT Corpus Christi (the smallest community-licensed TV/radio station in the country,) KUOP Stockton, Capital Public Radio in Sacramento,and WMFE Orlando. In 2005 he became General Manager at KAZU, Monterey. During his three years of leadership at KAZU, the station experienced double-digit growth in audience and community financial support. From 2008 to 2011, Lively and Wallace achieved similar gains at KVCR Riverside/San Bernardino while helping that organization refocus its on-air and online marketing efforts. Lively is Program Director at KCLU which serves Ventura, Santa Barbara and San Luis Obispo counties in southern and central California. |
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Bonnie Primbsch
Bonnie's been a professional broadcaster since the millenium. Most of her work has been as a programmer and interviewer on KUSP-FM in Santa Cruz, where she was quickly identified to join the powerhouse Morning Edition pitching team for pledge drives. She is as keen about pulling off a perfect pitch break as she is aiding in the strategy over the arc of a drive, is valued for her ability to improvise on point or stick to the script as needed; to help craft good pitches; and for her warm, friendly and conversational sound on-air. |
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Nick Brunner
@CapRadioNick Nick Brunner grew up in rural Illinois with his sister, parents and a vast amount of corn. His first run-in with radio came when he and other cast members of the yearly musical would perform scenes on 1240-AM, WSDR in Sterling, Illinois. He discovered NPR in college when he was hired to work, part time, on the air at WGLT-FM. Over that five year period Brunner came to appreciate the alternative that NPR and its affiliates provide to a drab and predictable commercial radio landscape. These days Nick is experiencing his first taste of what he considers adulthood. He holds delusions of sophistication that often don't match his modest lifestyle. As a result, he spends time trying to find just the right wine to accompany Tuna Helper . . . a Shiraz works well. |
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Andy Trimlett
Andy Trimlett has been living in the strange and mysterious world of public television and radio fundraising since 2006. He spent eight years as a pledge producer at KPBS, where he produced, wrote, edited, scheduled and hosted local and national pledge breaks. Now, he does those same things mostly from the comfort of his home, working for clients like PBS, PBS SoCal, OPB, South Carolina Public Radio, Houston Public Media and others. He also consults on crowdfunding campaigns. Andy has helped produce a range of PBS fundraising specials, including Billy McLaughlin: Starry Night, Panda Tales, A Salute to Vienna and Zoltan Maga: From Budapest with Love. He is the senior producer of the PBS pledge special Yakov's Smirnoff's Happily Ever Laughter: The Neuroscience of Romantic Relationships. And he won an Emmy for a documentary he co-produced about property tax law in California (if you can make property take law interesting, you can make ANYTHING interesting). When he isn't playing the pledge game, he is finishing up his history documentary about the Israeli-Palestinian conflict. |